THE BUSINESS INTERVIEW

First of all we will treat this as a production suitable for TV. All the major free to air and cable broadcasters always aim for the very best. That’s why we do it.

Besides adding personality, THE BUSINESS INTERVIEW is an excellent way to let your clients know first hand important news and information that will affect your clients business. In today’s changing world, information really is King. How will changing Government affect your clients, what about the way ahead and taxation issues? And it is continually evolving. What is new today, can be old tomorrow.

THE BUSINESS INTERVIEW will also add credibility and connect with new clients.

Plus every business has a story. If you think yours isn’t that special, it’s likely you’re too immersed in bringing it to life to fully see the intriguing narrative elements. Especially in today’s hustle culture, people love to hear stories about how entrepreneurs got started and the challenges they’ve overcome. These kinds of interviews can make you and your company more relatable and human. They’re a great opportunity to share the emotion behind a brand, as well as its mission, vision and values with both internal and external audiences.

We can also interview your employees because they’re critical to your success and are a reflection of your culture.
 
BENEFITS

1. Take advantage of this excellent marketing tool for you or your business.

2. Build your brand, inform and engage clients and customers, increase productivity and improve your SEO.

3. Choose one interview or appear in a series of interviews on different aspects of your expertise or featuring key team members.

4. Your broadcast quality (HD) video will inform your own customer/client base and used to reach a broader audience.

5. THE BUSINESS INTERVIEW will be loaded onto YouTube to be easily linked to your website and social media platforms or the file can be supplied for your own uploading.

6. In addition, your video will also feature on ASIA PACIFIC TODAY.

7. Convey the most important elements of your business on THE BUSINESS INTERVIEW that can be distributed to a widely dispersed audience.

8. With over a billion users who watch over 250 million hours of video each day, YouTube is the second largest search engine in the world.
 
HOW WE DO IT

We approach this the same way as any major broadcaster would do. We will discuss and agree on topics, questions, scheduling date, attire, branding/graphics required and answer all your queries prior to your interview.

As we do this via Skype, there really isn’t any disruption to your business. Thirty minutes and it’s finished. Guests can be located in any location provided there is a good internet connection. You will need a skype address and earphones (optional).

No experience in front of a camera required, and we will advise on camera framing etc, so you look your best.

Your video will be delivered in the same week it is filmed.

The interviewer is Journalist and International Broadcaster Mike Ryan.